A logo is a recognizable graphic design element, often including a name, symbol or trademark, representing an organization or product. Before you start thinking about designing a business card or picking colors for your letterhead, you need a logo.
******how we make your logo unique******
• we conduct market research.
• we look for ways to innovate.
• we define your brand personality & values.
• we think about where it will be used.
• we choose a design type.
• we make it timeless.
• we find the right fonts.
• we highlight your message with colors.
***below are five characteristics of a great logo and some examples***
a) simple. Simple logos are the ones people can recognize as soon as they see them.
B) scalable. A great logo should be simple enough to be able to be scaled down or up and still look good.
C) memorable / impactful.
A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owners message