Guessing what works on a website is a costly mistake. I build data-informed websites using heatmaps, user session recordings, and A/B testing insights to make design decisions that are proven to work. Instead of basing the design on trends, we base it on real user behavior.
Whether you're building from scratch or redesigning, I can analyze your current analytics or set up tracking for your new site to identify exactly what helps—and what hurts—your conversions. This scientific approach removes the guesswork and creates a highly efficient website that is tailored to how your specific audience actually behaves. For businesses that value evidence over opinion, let's talk.