Propaganda Book by Edward Bernays

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Vitabu

Aina

Chapa Mpya

Hali

- We Sell and Deliver New Books all over Kenya and beyond - Book Title: Propaganda Book by Edward Bernays - Contact us to confirm availability of this book in stock. - We are very pleased to serve you. - Book Summary: " A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon."

Onyesha anwani